BroadbandMT Virtual Peer Groups

BroadbandMT occasionally offers one-hour, online Peer Groups to connect our members to discuss relevant, professional topics. These sessions are free to all Telco and Associate BroadbandMT members.  


Broadband MT + Pinnacle Marketing Group Training Series

Autumn Ricke, Marketing Manager, Pinnacle Marketing Group.  

Remaining Sessions
Session 5 - October 23, 1pm Mountain: SEO vs. GEO—What Broadband Providers Need to Know About AI Search
Session 6 - November 20, 1pm Mountain: Ask a Marketer—Your Questions, Answered

Register
The registration link will register you for access to BOTH remaining sessions - you do not have to attend both.  


Session 5: SEO vs. GEO—What Broadband Providers Need to Know About AI Search
Thursday October 23, 2025 | 1pm MST

Search is changing, and broadband providers need to keep up. SEO has long shaped how customers find your services—but now, AI is rewriting the rules with something new: Generative Engine Optimization (GEO).

In this session, A.J. Dahl and Connor McCarthy will break down the difference between SEO and GEO, and what that shift means for broadband visibility—especially in local markets.

We’ll cover:

  • What GEO is and how it’s reshaping online search
  • How SEO and GEO each impact customer discovery
  • Real-world examples of how search is evolving
  • What you can do now to stay visible as AI search grows

This session is designed to make a complex topic clear. You’ll leave with smart, actionable strategies to help your brand show up and stand out in the AI era.

Register
The registration link will register you for access to BOTH remaining sessions - you do not have to attend both.  


Session 6: Ask a Marketer—Your Questions, Answered
Thursday November 20, 2025 | 1pm MST

We’ve covered a lot over the past few months—SEO, GEO, social strategy, content tips, and more. Now it’s your turn to lead the conversation.

In this final session, our marketing experts will be on hand to answer your questions, revisit key takeaways, and offer practical advice tailored to your broadband brand.

Bring your questions about:

  • Anything we’ve covered in the series
  • Marketing strategy, big or small
  • Social media, websites, content, branding—you name it
  • What works (and what doesn’t) for rural providers

No slides. No pressure. Just a conversation focused on helping you move forward with confidence.

Register
The registration link will register you for access to BOTH remaining sessions - you do not have to attend both.  


PAST SESSIONS

Session 4: Optimizing Social Media for Search - Thursday, September 25, 2025

Session 3: Watch Autumn Work (Kind Of) - 6/12/25

Session 2: Social Media Strategy – B2B vs. B2C + Hands-On Demos - 5/8/25

Session 1: Work Smarter, Not Harder – Using AI in Marketing - 4/3/25


Questions, comments, ideas for future sessions?  Please email Charlotte!